Comments on: Why Fear Blogging? http://www.buildify.com/why-fear-blogging/ Corporate Blogging, Managed, and Hassle Free Mon, 22 Feb 2010 00:19:33 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Jeremy http://www.buildify.com/why-fear-blogging/comment-page-1/#comment-651 Jeremy Wed, 25 Feb 2009 05:30:41 +0000 http://www.buildify.com/?p=568#comment-651 These are good reasons. The first one is the best but one and two are basically the same. I'm not sure who you are going after but the small businesses and corporations will want many more reasons. Another reason is that a blog gives personality to the “big” and “untouchable” corporation. Semantics you say – maybe. But a blog helps make them human and more relatable. If you want to market to gen-x and y you have to blog. I have many other marketable ideas for you. You also need to have answers prepared for the reasons why they should not have a blog. There are some big ones. Honestly, if you want to break into the big corporate realm and see your demand explode, you’ll have to come up with many more reasons and financial and statistical data to back it up. C-suite executives are motivated (at least most are) my objective data. Maybe some of your other posts clarify this but it needs to be clearly spelled out. You think bloggers have a short attention span? Try selling something to a c-suite executive. But these are just my opinions – opinions as a CEO. These are good reasons. The first one is the best but one and two are basically the same. I’m not sure who you are going after but the small businesses and corporations will want many more reasons. Another reason is that a blog gives personality to the “big” and “untouchable” corporation. Semantics you say – maybe. But a blog helps make them human and more relatable. If you want to market to gen-x and y you have to blog. I have many other marketable ideas for you. You also need to have answers prepared for the reasons why they should not have a blog. There are some big ones.

Honestly, if you want to break into the big corporate realm and see your demand explode, you’ll have to come up with many more reasons and financial and statistical data to back it up. C-suite executives are motivated (at least most are) my objective data. Maybe some of your other posts clarify this but it needs to be clearly spelled out. You think bloggers have a short attention span? Try selling something to a c-suite executive.

But these are just my opinions – opinions as a CEO.

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