One of the main problems facing corporate bloggers is that is all too easy to crash and burn. One controversial post is all that it takes to ruin your company’s image. There are many reasons that corporate blogs fail, but there are also solutions out there to ensure that this doesn’t happen. Let’s take a [...]
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Corporate Blogs Don’t Have to Fail
June 6th, 2013 — content, public relations, publicity, writing style
The Personal Touch – Why Companies Need to Blog
June 1st, 2013 — customer base, public relations
As corporate blogging becomes more popular, many companies are wondering if this is something that is right for them. There are many benefits that can be achieved by having a corporate blog, such as increased sales, better brand recognition and SEO, but none are as important as creating that personal link with your readers. A [...]
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Google Gadgets for Blogging on Blogger
May 27th, 2013 — Buildify, tools, widgets
Ever since Google purchased Blogger, Blogger has seen the addition of all kinds of interesting gadgets that create additional functionality and personality for your blog. Gadgets are essentially widgets, but by Google’s standard. You can show off your favorite quotes from movies, insert flash games, and show off the weather in your region or a [...]
Is Corporate Blogging Worth The Effort?
May 21st, 2013 — advertisment, audience, marketing, statistics, web traffic
Listen to corporate blogging evangelists long enough and it’s easy to start thinking that success is going to fall out of the sky and bonk you on the head. However, spend a few weeks implementing all of their techniques and you may end up wondering whether or not all of this hard work is worth [...]
Review: What No One Ever Tells You About Blogging and Podcasting
May 6th, 2013 — book review, Buildify
There are plenty of different books out there that are basic instructionals when it comes to corporate blogging, but it can be hard to find a book that goes a bit further. If you already have the basics down, it is quite frustrating to find information that will help you take your efforts to the [...]
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7 Ideas on Making Corporate Blogging More Efficient
April 28th, 2013 — audience, blogosphere, Buildify, comments, content, engaging ideas, extra, guest bloggers, links
Sometimes increasing the efficiency of a corporate blog is as simple as implementing some small but powerful steps. Here are a few incredibly intelligent ideas for corporate blogging that will allow you to be more efficient and more effective as a result. 1 – When there is a lot of discussion in the comments section [...]
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What Does a Corporate Blog Say About You?
April 25th, 2013 — blog design, comments, customer feedback, writing style
When you have a corporate blog, it is important to realize that it will be saying a lot about you. Whether or not it’s projecting a good image of your company is entirely up to you. Here are some tips to make sure that your blog says all the right things. 1. Pick a design [...]
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Corporate Blogging Goes Mainstream
April 11th, 2013 — bloggers, blogosphere, Buildify, marketing, search engine
If you were one of the early adopters of corporate blogging, or if you are on the fence about whether or not it is a solid form or promotion, recent statistics show that more companies than ever are getting their feet wet and beginning to take blogging seriously. What does this mean for the small [...]
9 Great Tools to Make Corporate Blogging Easier
March 21st, 2013 — blog design, Buildify, engaging ideas, extra, post design, tools
Here are nine ways to make corporate blogging even easier for you. Writing your blog should be enjoyable and fun, rather than just a task you have no interest in doing. These some really great tools should help make blogging more fun and enjoyable for you rather than a chore or a task that you [...]
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Some Good Corporate Blogs
March 15th, 2013 — bloggers, blogosphere, Buildify, engaging ideas
It has become popular for businesses and companies of all types to express interest in creating a business blog so that they can better communicate with other companies, their customers, and a variety of other target markets out there. By looking at what corporate blogs are doing it right, and which need a little push, [...]
