Listen to corporate blogging evangelists long enough and it’s easy to start thinking that success is going to fall out of the sky and bonk you on the head. However, spend a few weeks implementing all of their techniques and you may end up wondering whether or not all of this hard work is worth [...]
audience
Is Corporate Blogging Worth The Effort?
May 21st, 2013 — advertisment, audience, marketing, statistics, web traffic
Enhancing your Business with Blogging
May 17th, 2013 — audience, bloggers, blogosphere, Buildify, customer trust, marketing, search engine, seo
Blogging has become an extremely popular activity for businesses, and it also has created a very important impact in other circles as well, including an activity for the political scene as well as for ordinary individuals as well. Google purchased Blogger in 2003, and ever since, blogging has continued to grow at an exponential pace. [...]
Full Text or Excerpts – What’s Best For Corporate Blog RSS Feeds?
May 16th, 2013 — content, customer trust, RSS Feed, social bookmarking sites
If you are putting together an RSS feed for your corporate blog, you may be wondering what way is the best way to deliver that RSS Feed. Should you use full text so that your subscribers can read the entire post in their feed reader without having to click on any links, or should you [...]
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Review: What No One Ever Tells You About Blogging and Podcasting
May 6th, 2013 — book review, Buildify
There are plenty of different books out there that are basic instructionals when it comes to corporate blogging, but it can be hard to find a book that goes a bit further. If you already have the basics down, it is quite frustrating to find information that will help you take your efforts to the [...]
Continue reading → Review: What No One Ever Tells You About Blogging and Podcasting
2 Other Options for Corporate Blogs
May 4th, 2013 — audience, audio, engaging ideas, money, public relations, video
When it comes to corporate blogs, many people think of just the standard blogging format and they are afraid to break out of the box. However, there are quite a few options that will help bring your blog to life and may even make it easier to get your message across. If you’ve been interested [...]
Talking To Not At Your Readers
May 3rd, 2013 — engaging ideas, writing style
Many corporate blogs fail simply because they strike a wrong chord with readers. If you want to use your blog to increase traffic and sales and improve your relations with the public, it is vital to develop a technique that will allow you to talk to your readers, not at them. This is a very [...]
Adding Video to Your Corporate Blog
May 2nd, 2013 — content, engaging ideas, post design, video
As the user generated content business gets into full swing, many corporate blog owners are wondering whether or not using videos in their blog will be advantageous. There are a few schools of thought on the matter, as well as some basic ground rules that can be followed. In a nutshell, video can be a [...]
Ten Tips for Better Corporate Blog Traffic pt 1
April 29th, 2013 — Buildify, content, goals, web traffic, writing style
Unless you went out and purchased an already established blogs, the chances are that you just recently launched your blog with only a single loyal reader, your own self. Maybe you received a few hits a couple of days later when you began to tell the people you knew about the blog, but that’s probably [...]
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How to Tell If You Are Reaching Your Audience
April 26th, 2013 — audience, comments, money, revenue, statistics, web traffic
Is this thing on? If you are starting to feel like you are blogging to an empty room, or your posts are accompanied by the sound of crickets, it’s time to start focusing on whether or not you are reaching your audience. There are a number of methods that can be used to determine whether [...]
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User Friendly Corporate Blogging Tips
April 23rd, 2013 — blog design, Buildify, engaging ideas
Once you know what niche or industry you will be blogging about, the next step in the process that you need to consider before you actually begin writing is some basic blog design tips. When designing and modeling your blog, you absolutely need to be able to keep your readers in mind. You need to [...]
