One of the most important keys to success as a corporate blogger is having the right mindset and the right expectations for your blog. If you go in thinking that it is going to change your entire company and you’ll be at the top of the list of the Fortune 500 within the next year, you’re most likely going to be disappointed. That’s why this week we decided to review a very important book titled: The E-Myth Revisited, Why Most Small Businesses Still Don’t Work And What You Can Do About Yours.

The author starts out discussing why businesses and their efforts fail. From those who can’t properly manage their time and resources, to business owners with skewed perceptions, everything is laid out in a very logical fashion. Even the best of us may be able to spot some trouble areas by reading this book. Even if you are already moderately successful, this book should help you take it to the next level.

The main focus of this book is finding the solution that will work for you. He relies heavily on the turn-key philosophy, and while that may not work for everyone, there is a lot of merit in his advice. By far the best section in this book is the one that deals with Finding a Small Business That Works. The author takes you through each step of building your objectives and implementing a strategy that will work. While it’s not specifically geared towards corporate bloggers, the advice contained herein is incredibly valuable and completely transferable to the blogging world.

While many have asserted that the American Dream is dead and gone, this book shows that it is still there, but we may need to rethink our perceptions of it. By focusing on ways to succeed logically, it is much easier to attain your goals. When you’re working for your company instead of against it, you can be assured of success. The author does a great job of inspiring the reader and relaying tips in such a way that you feel as though you can really put them to use right away. For those looking for a no-nonsense guide to succeeding at corporate blogging or improving their business, this is an incredibly valuable resource that should not be overlooked.

Overall, we highly recommend this book to anyone starting their own corporate blog, or struggling with their own home business. The tips and advice contained here in will make a difference in how you run your blog and how successful you can be. Everyone has the ability to run a successful business, but not everyone is able to achieve the success they dream about. This book does a great job in helping with perception as well as implementation of techniques that will work. If you are looking for the reasons why you may not be succeeding, and you want to change that, this book is well worth the time and money.

Originally posted 2008-09-12 05:34:12. Republished by Blog Post Promoter

• Strategies and Tools for Corporate Blogging by John Cass Most people have a pretty firm grasp on why we need to blog, but knowing how to blog effectively is a completely different story all together. "Strategies and Tools for Corporate Blogging" creates a comprehensive approach to the development of a corporate blog program. This particular book is an excellent......
• Naked Conversations: How Blogs Are Changing the Way Businesses Talk With Customers By Robert Scoble and Shel Israel Mention the names Robert Scoble or Shel Israel in the blogosphere and you’ll get a pretty instant reaction. Both are well known and while they have their share of detractors, both are well respected in their own rights. Putting the two of them together on this book project was genius......
• Blog Wild By Andy Wibbels If you are completely new to blogging for small businesses, this is the book to read. While there are quite a few books dedicated to this subject, few are this easy to read, or this informative. We weren’t quite sure what to expect from this book, but we ended up......
• The Business of Blogging One of the main problems facing corporate bloggers is that they do not treat their blogs like a business, and they may not take them seriously enough. There are fortunes to be made in the blogosphere, but many companies will fail to stake their claim, simply because they don't spend......
• Professional Blogging Roundup: The Early Veteran's Day Edition We hope you enjoy this latest edition of the Professional Corporate Blogging Roundup. We endeavor to bring new and helpful links to your attention by highlighting them. Here are some links we thought were worthwhile from the past week: Corporate Affiliate Product Reviews presents Blogging for Internet Marketers: How to......

• Call to Action! Carnival Submissions! Book bloggers, movie bloggers, and authors I would like to introduce you to three new carnivals I am hosting in the upcoming weeks. It's a great way to promote articles that you've written so I do hope you will take the time to submit one or two posts to any......
• Short Game Bible By Dave Pelz Your short game is the key to a good score in golf. No matter how well you can drive, if you can’t chip or wedge your ball onto the right spot on the green, you’ll never be able to improve your score. Many golfers make the mistake of focusing on......
• The Complete Idiot's Guide to Boating and Sailing by Frank Sargeant The author of this book is incredibly well respected in the boating community and has years of experience writing for top boating publications from around the world. If you're completely new to boating or you'd just like a refresher course, this is one of the best resources out there.......
• Book Review - Crashing the Gate This week's book review is a great one and for anyone interested in progressive politics it is worth a read (or 2). I just finished Crashing the Gate: Netroots, Grassroots, and the Rise of People-Powered Politics by Jerome Armstrong and Markos Moulitsas Zuniga. This has got to be one of......
• How to Become a Successful Business Coach If you love helping people succeed and have a good mind for business, then becoming a business coach may be the perfect business to start. While the number of coaches seemed to have reached an apex in the past year or two, a good business coach is still in demand.......