When Sprout Builder was first released in beta, this drag and drop Flash authoring widget building environment was immediately on fire. Although there was not much wrong with the original Sprout Builder, they have recently released a much more sophisticated version of their flash building services today. The new Software Development Kit in conjunction with authoring controls have seen a large amount of improvement, offering an excellent taste of the kind of extended functionality that users are now going to be able to take advantage of.

One of the new additions to the Sprout Builder service and its Software Development Kit includes full integration with Brightcove, Twitter, Seesmic and numerous other web services directly into the widgets that users create. The Software Development Kit or SDK has been slowly opening up to add additional support for as many services and developers could possibly imagine. There are also numerous additional authoring controls that are definitely worth noting the appearance of:

If you tried Sprout Builder in the past then you probably noticed that its first official launch had a few small kinks, but new improvements have cast these kinks out and turned Sprout Builder’s authoring controls into a much more fluid system.

- Page History –

Each and every page in the authoring space for a Sprout widget displays the last twenty editing actions that you took there, meaning that you can revert back, so taking bigger risks is possible without fear.

- Effects –

Elements can easily be set to flash at hover, to slide in at the loading of a page, or to perform a wide variety of other interesting effects. This is a simple enough matter that allows for authors of widgets to add some truly helpful finesse to the widgets that they create.

- Text Control –

Displaying RSS feeds has become one of the handiest possible ways to turn Sprouts into dynamic widgets. The text output in previous incarnations of the Sprouts utility was ugly and incapable of being changed but this is no longer the case. Now Sprout is a great deal more usable in terms of being a production level utility.

The launch of the Sprout Builder SDK platform has brought on a lot of extra potential. The SDK tool already packs a giant punch in terms of potential and productivity. By opening it up to outside developers, Sprout Builder is allowing outside developers to come in and greatly amplify the impact of the utility for added benefits.

The capabilities of the Software Developer Kit are growing increasingly sophisticated as time goes by, offering additional integration support at a rather consistent pace. All kinds of additional integrations will be offered in the coming months, including Seesmic integration that can handle recording videos straight to Seesmic from a Sprout rather than simply viewing videos, and Ribbit Click to Call which couldn’t be easier to utilize and has recently been taken live.

Photo Credit: 1

Originally posted 2009-01-12 05:52:09. Republished by Blog Post Promoter

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Are you ready to make blogging work for your business? If you already know the benefits associated with corporate blogging, then the next step is to put these concepts to work by creating your own corporate blog and sharing your company with the world. This is part 1 in a short series on tips for making blogging work for you.

1 – The first step is to find your domain name.

If you already have a website for your business, then the most advantageous option may be to attach your blog in some way to your normal business site. The next best thing would be to own the domain name that is most descriptive of your business when creating your blog. Either use your business name for your blog name, or your own name, so that you can help people link you and your blog with the company that you are intending to represent. Some of the most well known domain name registrars are GoDaddy, MyDomain, Register, PacNames and DotCalmDomains.

2 – Figure out which blogging tool or blogging platform is going to work best for you.

There are at least two different camps to consider when it comes to tools. The first is those who prefer self hosted blogs, and the second is those who prefer hosting tools. Where do you feel most comfortable? The decision is ultimately up to you but there are pros and cons associated with both options. Some of the options available to you are easily customizable hosted options like TypePad offered by SixApart, or Movable Type which offers more control than TypePad. If you want to host your own blog, WordPress may be more your style, as it offers a lot of customization and control and you can host it a lot more efficiently by yourself.

3 – Talk about yourself so your readers can get to know you.

Most blog templates have an “About” function. Use this wisely so that you may capture the true essence of who you are and what you are hoping to accomplish with your blog. You should aim to strike an excellent balance between human voice and “business speak” to show your readers that you mean business, but are just a passionate human being at the core.

4 – Register your blog and start spreading the word about your endeavor.

Get comfortable with your blog before you start speaking out about it. Once you have some content, and perhaps even a reader or two, you can start spreading the word about your blog. Register your blog at FeedBurner, available at http://www.feedburner.com so that you can provide RSS and e-mail feeds that people can use to gain access to your content. Technorati, at http://www.technorati.com is another excellent option as well as it will allow you to associate tags with your blog for better “findability”.

5 – Create a resource section or a blog roll to show your customers what you enjoy reading, or what resources you often visit.

Blog rolls are generous in two different ways, as not only do they allow people who you link to to find your blog, but they also help readers expand their knowledge by checking out the blogs that you recommend.

Photo Credits: 1

Originally posted 2009-01-19 05:07:46. Republished by Blog Post Promoter

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So many people focus only on the post portion of their corporate blog that they miss out on great opportunities to further promote their business. Unless you have integrated your blog into your company page, there are a few things that you need to add to make sure that you are taking full advantage of this medium.

1. An About Page –

This is a vital step that simply cannot be avoided. This is your chance to establish yourself or your company as an authority and promote your services. While this should not be turned into a sales letter, it can still serve to give your visitors an idea of who you are, what you do, and why they should be reading and listening to you. Without an about page, you are completely missing out on that opportunity of building authority. You might be surprised by how many people actually do read the about page on a blog – and you don’t want to miss out on this.

2. A contact page –

Simply asking your visitors to connect with you via comments, or occasionally posting an email address is not enough to establish that link with your readers. At the bare minimum we recommend adding a contact form that can be filled out by your visitors. No one wants to deal with spam, but if you’re not giving your readers a chance to reach out to you, once again, you have missed the boat on a very powerful opportunity. You can add your physical address, phone number, fax number or anything else you may need to make it easy for your readers to contact you.

3. An update page –

Sometimes blog posts aren’t enough to promote a new service, but a news page is. Consider keeping one page set aside for news and updates and feel free to get a little more promotional in here. Your readers will expect it since it is quite common and it gives them something to be excited about to. Don’t miss this great promotional opportunity!

4. Extensions, Plugins and Widgets –

If you are on Twitter – you need to let your readers know if you want them to follow you. There are numerous similar services out there that will help you connect with your readers and build strong relationships. You can easily add these to your blog with the use of extensions, plugins or widgets. Most are free and will display the latest updates you’ve made. Just keep this in mind when you are tweeting, since these will be published on your site as well. No matter what social media service you’re using, it should be integrated with your corporate blog for better results.

These are just a few extras that can be added to your page and when combined, they present a powerful force that you can use to continue extending your blog’s capability and reach, as well as helping you promote your company more effectively.

Photo Credit: 1

Originally posted 2008-11-24 05:17:45. Republished by Blog Post Promoter

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Bloggers certainly love to read other blogs, but they also may be able to generate powerful resources from books on the subject of blogging. Here are three must read books for anyone who is serious about corporate blogging on a successful level.

1 – “The Corporate Blogging Book: Absolutely Everything You Need to Know to Get it Right” by Debbie Weil.

Many consider Debbie Weil to be one of the pioneers when it comes to corporate blogging. Not only is she an advocate for corporate blogging in this book, but she also goes into thorough explanation of the pros and the cons associated with corporate blogging. She also goes over the top twenty questions about corporate blogging, and then she goes even further by going in depth on the three most important things that you can know before you begin a corporate blog. The book also provides excellent examples of policies to uphold when blogging, such as reading other blogs by subscribing to them. The suggestions in her book can easily benefit everyone looking to start a blog, corporate or otherwise.

2 – “Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers” by Shel Israel and Robert Scoble

This book is absolutely excellent, because it focuses on how businesses are communicating with their customers through corporate blogging. If you are passionate about the idea of business blogging or corporate blogging and the value that they promote, then this book will provide you with an excellent affirmation. This is a fast, organized and easy to read book that combines excellent advice on corporate blogging with stories about real time corporate bloggers and what they have been able to achieve. This book explains in no uncertain terms what dangers are associated with corporate blogging and how they can be overcome. Not blogging happens to be an even greater danger than blogging, because blogs are the new and most important form of media, especially when it comes to businesses and how they communicate with one another and their customers.

3 – “Blog!: How the Newest Revolution is Changing Politics, Business and Culture”, by David Kline and Dan Burstein.

This book focuses on the power and the influence created by blogs, using political examples to make points. Through these examples we can learn a great deal about the characteristics that make for good blogging, such as honesty and openness. This book is really inspirational for anyone that blogs and focuses on how blogs of all types are revolutionary and cutting edge in nature, showing how the world is changing right before our eyes. It gives excellent examples of good blogs as well as bad blogs, and some of the things that can be considered corporate blogging pitfalls, like sharing confidential or insider information and what happens when this occurs.

If you are serious about learning more about corporate blogging, these three books are packed with vital information that will benefit you significantly.

Originally posted 2008-12-24 05:42:07. Republished by Blog Post Promoter

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Whether you are new to corporate blogging, or trying to find ways to blog more effectively, there are some great tools out there that can truly enhance your blog. Most are free to use, while others do have a small fee. However, this is definitely time and money well spent, since many of these tools can mean the difference between failure and success. Let’s look at some of the best tools that you should be using.

1. Google Analytics –

This is a free stat program that delivers a powerful punch. Not only will you get to see where your visitors are coming from, or how they found your site, but you can also track campaign effectiveness, set traffic goals and measure the ROI of your advertising campaigns. This is truly one of the most efficient and effective stat programs in existence.

2. Google Keyword Suggestions/Popularity –

Google recently released these two tools that are commonly associated with AdWords, to the general public. You can use these tools to determine how to target your niche more effectively and to get ideas of what keywords you should be using. This is also a great tool for breaking through writer’s block and the keyword suggestions are very helpful.

3. Submit Express Link Popularity Checker –

This is a vital tool for corporate bloggers that is also free to use and very powerful. Ever wonder how popular your links are? Want to know which sites you should be targeting for links back to your own site? This tool can tell you that and a lot more. This is a great resource for any webmaster, but it can be particularly effective for corporate bloggers.

4. Wordtracker –

This is a paid service, but they do offer a limited version that can be used for free. While this is a little more expensive than some of their competitor’s offerings, you can use these services to really get more out of your blog. Whether you need to see what people are searching for, or how you can expect your keywords to perform, this is a very helpful tool.

5. Multi-Pinging Tool –

There are several of these services out there, so it is difficult to pick the ideal one. However, if you are not pinging your blog, you are missing out on a lot of potential traffic. These services can be used right after you add a new post to your blog and they will automatically notify many popular blog listing sites that you have new content. You can actually pick up quite a lot of new visitors with the right pinging strategy.

6. Technorati –

This is often overlooked in corporate blogs, but it can be helpful when used properly. While the main focus is of course technical topics, there are plenty of other topics that are still popular. We also recommend visiting Technorati for topic ideas since their tag clouds can give you an idea of what people are interested in right then and there.

The proper toolbox will help you build your corporate blog up and make it more popular.

Photo Credits: 1

Originally posted 2008-10-08 05:45:08. Republished by Blog Post Promoter

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Are you ready to make blogging work for your business? If you already know the benefits associated with corporate blogging, then the next step is to put these concepts to work by creating your own corporate blog and sharing your company with the world. This is part 3 in a short series on tips for making blogging work for you.

12 – Listen to what people are saying when they talk about you.

There are a wide variety of different tools that you can use in order to monitor the conversation. One of the most popular ones is to set up a Google Alert with your name, along with another for the name of your blog, and other alerts for topics that are important to you. Google will send you an e-mail any time one of your key terms is mentioned online.

13 – Find new ways to publicize your blog to your entire network.

Print the URL of your blog on your business cards; include it in your e-mail signature, post it on your LinkedIn account, mention it in your Facebook account, Twitter it, and find plenty of other ways to get the word out about your blog. The more you most your blog URL on the internet, the more likely you will be to have it seen.

14 – Install Analytic Software, allowing you to track your traffic and where it is coming from.

One of the most popular options is Google Analytics, which can be found at http://www.google.com/Analytics for free. Another excellent tool worth considering is Quantcast, which is especially useful when you are selling advertising on your site and want to be able to define your audience, measuring your site capabilities based on your traffic.

15 – Create content that is both useful and timely for your blog.

This is well worth mentioning, because content is what fuels a blog and keeps readers coming back to it for more. You also need to consider the search engine optimization value for your blog and its content. Your blog content should be search engine optimized in order for you to get the most out of your blog.

16 – Use audio, video, photos and other rich media to bring your blog to life.

Different people respond to different types of media in different ways. Create a blog radio show, or host a show with topics relating to your industry and pepper your blog with these media pieces in addition to your normal blog topics. Podcasts are another excellent way to get the most out of your corporate blog, giving your readers other forms of media to take advantage of.

17 – Make it easy for your readers to get in contact with you.

Give your readers numerous means of contacting you, including an e-mail address, a phone number, the location of your office, and anything else that will allow your readers to find you.

There are plenty of other ways to get the most out of your corporate blog, but these seventeen tips provide an excellent jumping off point to build your blog from.

Photo Credits: 1

Originally posted 2009-01-21 05:17:49. Republished by Blog Post Promoter

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Brute Force SEO has long been a popular solution for businesses and individuals looking to create a more efficient web presence online. Taking things one step further, Brute force RSS, an RSS blasting service, is creating this same type of improved web presence, but this time focusing on corporate blogs and learning how to reach out to new target audiences through RSS feeds. RSS feeds are an excellent way for businesses to stay in contact with not only their current and past customers, but future and potential customers as well.

Most people may falsely assume that RSS blasting service would be a bad thing, likening the RSS blasting concept to spam, but what RSS blasting is really all about is automatically submitting your blog entries to your own RSS feed, and to RSS directories as well, without requiring any effort on your part. In other words, The Brute Force RSS blasting service is only doing the same work that you would normally be doing; however it is not requiring you to lift a finger by doing all of the posting and updating for you.

Are you wondering what the benefit is to an RSS blasting service? Let us take a look at some of the advantages that come with using the Brute Force RSS.

- RSS Directories will receive automatic updates whenever your corporate blog is updated. In other words, the web will automatically be notified whenever you post a blog, saving yourself a lot of time and effort by taking a lot of the work off your hands.

- Your own RSS feed will be automatically updated any time you post a corporate blog. With your personal RSS feed being updated automatically, you can reach out to your customers, letting them find your new blog posts and other updates to your corporate blog.

The Brute Force RSS service, which is an RSS blasting or automatic RSS updating service creates a much greater sphere of influence for your corporate blog by casting a much wider net with your corporate blog and reaching out to more visitors and viewers than ever before. Many people prefer to check out RSS websites rather than actual blogs, so these viewers can have access to the information that you are posting without having to revisit your corporate blog homepage over and over again.

In other words, if you want to get the most out of your corporate blogging effort, then the best thing that you can to is to utilize services like the Brute Force RSS service to blast your RSS feed automatically to other RSS sites on the internet, because they will allow you to create a much larger sphere of influence for your corporate blog, reaching out to more customers past and present, and future visitors and customers as well.

Photo Credit: 1

Originally posted 2008-12-12 13:57:14. Republished by Blog Post Promoter

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Here are nine ways to make corporate blogging even easier for you. Writing your blog should be enjoyable and fun, rather than just a task you have no interest in doing. These some really great tools should help make blogging more fun and enjoyable for you rather than a chore or a task that you would like to enjoy.

1. AutoCopy

You can skip the manual copying and pasting by using AutoCopy. If you want to quote passages you find on the web, or reference other snippets, forget using Control/Command +C and Control/Command +V once you’re at the right place in the markup language. Instead, install the AutoCopy tool, a free FireFox extension found at https://addons.mozilla.org/en-US/firefox/addon/383. It will allow you to select text to automatically add it to the clipboard, then will allow you to paste it by middle clicking anywhere while in FireFox.

2. CoLT

This will allow you to copy both links and their titles, making it easier than ever for you to use the links you want in your blogs. CoLT is the Copy Link Text Firefox Extension, available at http://www.borngeek.com/firefox/colt/download.html.

3. Reusable Post and Image Templates

If you tend to post in ways that are similar in structure, you might as well create reusable templates for images and posting. Wired has a guide for automating actions in Photoshop. You can also grab free templates for Blogger and Wordpress or use a variety of different CSS templates that automate the posting process significantly.

4. Blog Live using Jott

Jott is a neat voicemail to text service that can allow you to post the things you need even when you are on the go. Jott, available through http://www.jott.com is compatible with Blogger, Typepad, Tumblr, WordPress and Livejournal.

5. Text Replacement

Use text replacement to automate repetitive code in your blog postings. This is a lot easier than embedding a flickr photo manually, or creating a custom signature template or custom headline, then add a text replacement app to your arsenal. Some examples are Tester from Windows, Snippits for Linux and TextExpander for Mac.

6. Google Alerts

Google Alerts will allow you to get topic based post ideas sent your email inbox every day. This will allow you to laser focus in on the particular websites, blog posts, news stories and group posts that you are intending to find.

7. Spend Less Time Resizing

Blogs need imagines, but finding the perfect image in the perfect size can be time consuming. Use Photoshop or GIMP, or choose Picnik available at http://www.picnik.com to make this process a great deal easier and hassle free.

8. Foxmarks

You can keep your post ideas synchronized with Foxmarks, because posting fodder can be found all the time but you need a way to store it if you are not yet ready to post about it. Foxmarks can be found at http://www.foxmarks.com.

9. Tumblr

A tumblelog is a quick post blog that is powered using the Tumblr web application which makes posting anything you want a lot less intimidating than if you were to blog in the wide-open HTML space like Movable Type or Wordpress. Learn more about Tumblr at http://www.tumblr.com.

Originally posted 2008-11-13 05:22:31. Republished by Blog Post Promoter

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Now that you have your blog set up, and you’re beginning to post your useful and relevant content, you may be wondering why you are not driving incredible amounts of traffic to your site. You are already publishing, and days are going by, so why is no one stopping to comment? Just like with any website that you may own, promotion is vital if you want to start bringing in ideal traffic numbers. Here are sixteen ways that you can drive traffic to your blog starting right now.

1- Set up a subscription form with Bloglet on your blog so that you can invite everyone in your local network to subscribe including family members, friends, clients, colleagues, business partners and other associates to your blog.

2- Read and comment on other relevant blogs that exist within your target niche. Avoid simple, mundane comments like “Nice blog” or “Good post”, and write intelligent, relevant and useful comments instead, providing a link to your blog in your signature.

3- Use Ping-o-Matic to ping relevant blogging directories, and do this every time you publish anything to your blog. Also submit your blog to the traditional search engines, using a service like Submit Fire.
Then submit your blog to relevant blogging directories. One of the most comprehensive directory lists available can be found here: http://www.masternewmedia.org/rss/top55/

4- Add a link to your blog site in the signature file for your primary e-mail address. Additionally, include a link to your blog as a part of all outgoing correspondence including e-mail, auto responder sequences, sales letters, reports, white papers and so on.

5- If you publish a newsletter in addition to your blog, make sure that every issue features a link back to your blog.

6- Print your blog address on flyers, brochures and business cards.

7- Make sure that you have an RSS feed URL that people can subscribe to for instant access to your blog content.

8- Post often in order to continue attracting subscribers, giving them a reason not only to come back but also to refer you to other people in their nehttp://www.buildify.com/wp-admin/post.php?action=edit&post=546&message=4tworks. You should make sure to include links to other blogs, websites and articles in your posts as well.

9- Make a commitment to posting in your blog every day. All it takes is about ten minutes a day, but you can increase your traffic significantly by attracting the attention of search engine spiders.

10- Use Trackback links any time you quote another blog or refer to another blog in your blog. This will send a message to another server, letting them know that you referenced their post in yours.

11- Set up a MyYahoo.com feed so that Yahoo will continually spider your site.

Photo Credits: 1

Originally posted 2009-01-05 05:22:15. Republished by Blog Post Promoter

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Are you ready to make blogging work for your business? If you already know the benefits associated with corporate blogging, then the next step is to put these concepts to work by creating your own corporate blog and sharing your company with the world. This is part 2 in a short series on tips for making blogging work for you.

6 – Create outgoing links from your blog as much as you can, or as much as is feasible.

If there are people in your network who are posting excellent content, talk about that content, and link to it. Book mark their posts and refer to them any time you touch on the same topic. This is good blogging etiquette. Your blog content does not have to be completely unique, so feel free to give a nod to other bloggers online when their content is worth talking about.

7 – Make comments in other blogs and on other websites.

This is not only about exposure or placing links, but it also has to do with being generous and participating within your industry. Don’t simply leave brief comments like “Nice post.” Or “Good topic,” but rather, you should leave meaningful and useful comments that facilitate conversation in your blog and others.

8 – Give people methods to share your content with their networks.

There are plenty of social plugins like Digg, Share This, StumbleUpon and Reddit that make it possible for readers who appreciate your content to share it within other circles and networks. This is an excellent way to get some free publicity simply by writing worthwhile content.

9 – Give your readers different ways that they can engage with you.

One of the most obvious ones is simply to allow for commenting. Stay on top of comment moderation and respond to the comments that you receive, facilitating conversation between you and your readers. The more your readers are aware that you are reading and responding to their comments, the more likely they will be to keep coming back for more.

10 – Create a good, hard working search function for your blog.

A popular choice is Lijit, which you can find at http://www.lijit.com. Another one is a Google Search button, and there are plenty of other search functions that can be found online and integrated into your blog. The point here is obviously to allow people to search for any topic of their choosing on your blog, which is much easier than trying to find your blog topics from an outside search engine.

11 – Sign up for an RSS Aggregation Service.

So that you can stay on top of blogs and online publications that you read through syndication. Google Homepage (http://www.google.com/ig), Google Reader (http://www.google.com/Reader), Delicious (http://www.delicious.com), FriedFeed (http://www.friedfeed.com) and Bloglines (http://www.bloglines.com) are all popular options for this particular purpose.

Photo Credits: 1

Originally posted 2009-01-20 05:16:18. Republished by Blog Post Promoter

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