May 14th, 2013 — audience, content, engaging ideas, planning, public relations, publicity
Although corporate blogging can be a powerful tool, there is a time when it can get pretty dicey. Without proper management, a blog can be a disaster that can end up ruining your corporate image. Let’s take a look at three examples of the good, bad and ugly in the world of corporate blogging. The [...]
Continue reading → When Companies Blog – The Good, Bad and Ugly Side of Corporate Blogging
May 12th, 2013 — audience, customer base, customer feedback, public relations, publicity, writing style
If you are getting ready to launch a corporate blog, there are a few techniques that you can use to make sure that it is a success. By utilizing these methods you can ensure that you will quickly build up a new readership and starting increasing your customer base. Corporate blogs are an excellent means [...]
Continue reading → 3 Smart Blogging Techniques for Business Owners
April 12th, 2013 — audience, bloggers, blogosphere, Buildify, goals, public relations, publicity
Continued from “Blogging for Business pt 1″ So why is there so much fervor surrounding business blogs and corporate blogs? Unlike corporate websites, business blogs are extremely cost effective to launch and quite surprisingly easy to maintain, because there are so many powerful and easy to use tools out there. Unlike spam, junk e-mail and [...]
April 1st, 2013 — blogosphere, links, networking, promotion, public relations, publicity, search engine, seo, web traffic
Ask a dozen different bloggers for strategies on getting a better corporate blog ranking, and you will get a different opinion for everyone that you ask. There are a number of ways to increase your blog’s search engine rankings in the top search engines like Google, Yahoo and MSN, as we touched on in Part [...]
Continue reading → Getting a Better Corporate Blog Ranking pt 2
March 20th, 2013 — audience, Buildify, customer base, goals, planning, public relations, publicity
In this day and age, the hottest media and the hottest method for communicating with customers, employees, business partners and competitors are through corporate blogging. If you create a corporate blog for your business, and you follow some basic strategies for improving communication through this popular online media, you will make waves not only in [...]
Continue reading → Improve Corporate Communication with Blogging
March 19th, 2013 — blog design, Buildify, networking, promotion, publicity
If you plan on writing a blog and using it for any purpose other than your own, then you absolutely need to be willing to find ways to effectively publicize it. Some people will tell you that all you need to do is write in your blog and then the traffic will magically arrive, but [...]
March 16th, 2013 — audience, content, public relations, publicity, web traffic
Since corporate blogs are so popular, there are quite a few myths that go along with them. Before you even start your own blog, it is important to be able to separate fact from fiction so that you go into this process with the right expectations. You can really learn a lot from these myths, [...]
March 8th, 2013 — audience, Buildify, customer feedback, engaging ideas, guest bloggers, news, planning, product awareness, promotion, publicity
As corporate blogging maintains a stronger foothold on in many industries, companies are seeking ways to take their efforts to the next level. If you’re interested in growing your blog’s audience and you want to engage your readers, you may want to consider trying a technique known as live blogging. This is best illustrated by [...]
March 3rd, 2013 — blog design, content, goals, planning, post design, publicity, search engine
Running a corporate blog can be quite time consuming, especially if you are new to blogging. Here’s a brief idea of what you can expect in terms of actual work and the time it will take to build a successful blog. The initial stages will be much more time consuming than the maintenance stages, but [...]
Continue reading → How to Manage Your Time With a Corporate Blog
February 28th, 2013 — Buildify, customer trust, public relations, publicity
In today’s fast paced world, where companies are built daily and there is a big scandal every week bringing a corporation crashing down. That is why it can be very beneficial to start a corporate blog. We will go into this and four other reasons for starting a corporate blog today. 1 – Transparency of [...]
Continue reading → 5 Reasons to Start Corporate Blogging Now
