June 11th, 2013 — advertisment, goals, marketing, money, networking, planning, platform, promotion, public relations, social bookmarking sites, web traffic
If you are completely new to blogging, you may find that you have a lot of questions and at times, it can be hard to find the answers. We’ve compiled the most common issues facing new corporate bloggers and supplied the answers to these problems below. 1. Is this going to make my company more [...]
Continue reading → Frequently Asked Questions about Corporate Blogging
June 6th, 2013 — content, public relations, publicity, writing style
One of the main problems facing corporate bloggers is that is all too easy to crash and burn. One controversial post is all that it takes to ruin your company’s image. There are many reasons that corporate blogs fail, but there are also solutions out there to ensure that this doesn’t happen. Let’s take a [...]
June 2nd, 2013 — audience, content, goals, public relations, reputation, writing style
Few people realize how powerful a blog can be when it comes to projecting an image to the public. Words have a power all their own and the wrong ones may sink your company’s reputation. Before you even start your own corporate blog it is very important to first come up with the image you [...]
Continue reading → Projecting the Right Image of Your Company Through Your Corporate Blog
June 1st, 2013 — customer base, public relations
As corporate blogging becomes more popular, many companies are wondering if this is something that is right for them. There are many benefits that can be achieved by having a corporate blog, such as increased sales, better brand recognition and SEO, but none are as important as creating that personal link with your readers. A [...]
Continue reading → The Personal Touch – Why Companies Need to Blog
May 31st, 2013 — bloggers, Buildify, customer trust, employees, news, public relations
Are you afraid of blogging? Many companies and businesses are actually quite afraid of corporate blogging because they are afraid of being different. It’s time that we get over our fears, however, because the new way of establishing permanent relationships with people is to ask “Do you have a blog?” The truth is, blogs are [...]
May 30th, 2013 — Buildify, comments, public relations, reputation
If you have decided to allow comments on your corporate blog, it is a good idea to start mapping out how you will handle certain situations now, before they actually happen. Sooner or later, something will come up with your readers and it is very helpful to have a planned response all ready to go. [...]
Continue reading → How to Steer Comments in the Right Direction
May 14th, 2013 — audience, content, engaging ideas, planning, public relations, publicity
Although corporate blogging can be a powerful tool, there is a time when it can get pretty dicey. Without proper management, a blog can be a disaster that can end up ruining your corporate image. Let’s take a look at three examples of the good, bad and ugly in the world of corporate blogging. The [...]
Continue reading → When Companies Blog – The Good, Bad and Ugly Side of Corporate Blogging
May 12th, 2013 — audience, customer base, customer feedback, public relations, publicity, writing style
If you are getting ready to launch a corporate blog, there are a few techniques that you can use to make sure that it is a success. By utilizing these methods you can ensure that you will quickly build up a new readership and starting increasing your customer base. Corporate blogs are an excellent means [...]
Continue reading → 3 Smart Blogging Techniques for Business Owners
May 4th, 2013 — audience, audio, engaging ideas, money, public relations, video
When it comes to corporate blogs, many people think of just the standard blogging format and they are afraid to break out of the box. However, there are quite a few options that will help bring your blog to life and may even make it easier to get your message across. If you’ve been interested [...]
April 12th, 2013 — audience, bloggers, blogosphere, Buildify, goals, public relations, publicity
Continued from “Blogging for Business pt 1″ So why is there so much fervor surrounding business blogs and corporate blogs? Unlike corporate websites, business blogs are extremely cost effective to launch and quite surprisingly easy to maintain, because there are so many powerful and easy to use tools out there. Unlike spam, junk e-mail and [...]
