Do you know what qualities your corporate blog should incorporate in order to get the most out of it? Do you know what people are looking at when they determine whether or not they want to keep reading a specific business blog? The following is a look at some of the most important positive qualifies [...]

Continue reading → Positive Qualities for a Corporate Blog

As with any task, developing effective habits can mean the difference between success and failure. Many first time corporate bloggers don’t take the time to develop good blogging habits and as a result, they don’t do as well as they should. Here are some tips to help you get into some good habits that will [...]

Continue reading → Getting Into the Corporate Blogging Habit

Although corporate blogging can be a powerful tool, there is a time when it can get pretty dicey. Without proper management, a blog can be a disaster that can end up ruining your corporate image. Let’s take a look at three examples of the good, bad and ugly in the world of corporate blogging. The [...]

Continue reading → When Companies Blog – The Good, Bad and Ugly Side of Corporate Blogging

If you are on the fence about starting your own corporate blog, this is a great book to read to help you make your decision. The subtitle is “The Truth About Business Blogs” and that pretty much says it all. For those that don’t have time to go through stories that meander and they just [...]

Continue reading → Blog Shmog By Robert W. Bly

Unless you are writing hundreds of posts a day, the amount of time you spend posting on your corporate blog should be minimal. In fact, that is why so many decide to start their own blogs, since everything can be automated and you can sit back and relax. However, there are a few things you [...]

Continue reading → 5 Musts You Should Be Doing When You’re Not Blogging

One of the things that many corporate blog owners do not consider is a name for their blog. Many make the mistake of simply using the format of “Company Name’s Blog.” This is great to a point, but you’ll be missing out on some great ways to promote your blog. In addition, having a catchy [...]

Continue reading → How to Pick a Name for Your Corporate Blog

Many companies don’t consider the fact that they could actually make money from their blogs. The popularity of online advertising has made it easy to include ads from all over the world, and Google Ads in particular make it very easy to target your readers with advertisements that they will be interested in. While it [...]

Continue reading → Ad Revenue From Corporate Blogs

One of the best ways for a company to reach out to their customers and build a strong brand is corporate blogging. However, there are a lot of misconceptions out there and a lot of room for error. Let’s take a look at some techniques that you can use to make sure that your corporate [...]

Continue reading → Corporate Blogging Made Easy

In this day and age, the hottest media and the hottest method for communicating with customers, employees, business partners and competitors are through corporate blogging. If you create a corporate blog for your business, and you follow some basic strategies for improving communication through this popular online media, you will make waves not only in [...]

Continue reading → Improve Corporate Communication with Blogging

When you are getting ready to start publishing your corporate blog, it is a good idea to put some thought into the kind of information you will be sharing with the public. There are many different kinds of corporate blogs out there and it is a good idea to pick a classification that you will [...]

Continue reading → How Should You Classify Your Corporate Blog?