June 11th, 2013 — advertisment, goals, marketing, money, networking, planning, platform, promotion, public relations, social bookmarking sites, web traffic
If you are completely new to blogging, you may find that you have a lot of questions and at times, it can be hard to find the answers. We’ve compiled the most common issues facing new corporate bloggers and supplied the answers to these problems below. 1. Is this going to make my company more [...]
Continue reading → Frequently Asked Questions about Corporate Blogging
June 4th, 2013 — advertisment, audience, customer base, engaging ideas, goals, marketing
Corporate blogging is a great way to market your products to the public, but you’ll need to walk that fine line between over commercialization and a total lack of promotion. The main reason that many companies set up their own blog is to find ways to attract new customers and improve their brand image, but [...]
Continue reading → Marketing the Smart Way with Corporate Blogging
May 22nd, 2013 — bloggers, Buildify, marketing, security
It sounds like the title of a nursery rhyme you’ve never heard of, but phishing, smishing, and vishing are the most prevalent methods of identity theft likely to affect your customers. Your business relationship could be at risk too in the event that it’s your information cache that was stolen and used to defraud them. [...]
Continue reading → Phishing, Smishing and Vishing: Tips to Help Your Customers Avoid These Scams
May 21st, 2013 — advertisment, audience, marketing, statistics, web traffic
Listen to corporate blogging evangelists long enough and it’s easy to start thinking that success is going to fall out of the sky and bonk you on the head. However, spend a few weeks implementing all of their techniques and you may end up wondering whether or not all of this hard work is worth [...]
May 17th, 2013 — audience, bloggers, blogosphere, Buildify, customer trust, marketing, search engine, seo
Blogging has become an extremely popular activity for businesses, and it also has created a very important impact in other circles as well, including an activity for the political scene as well as for ordinary individuals as well. Google purchased Blogger in 2003, and ever since, blogging has continued to grow at an exponential pace. [...]
April 21st, 2013 — brand awareness, customer base, marketing, money, product awareness, promotion
In today’s market every business needs to have an online presence. The Internet is the great leveler of players in a world market where anything can be bought or sold at competitive prices. The Internet has been an incredible tool for small businesses, especially because it allows smaller retailers and companies to present their content [...]
Continue reading → Restaurant Solutions: Making Your Online Presence Known
April 11th, 2013 — bloggers, blogosphere, Buildify, marketing, search engine
If you were one of the early adopters of corporate blogging, or if you are on the fence about whether or not it is a solid form or promotion, recent statistics show that more companies than ever are getting their feet wet and beginning to take blogging seriously. What does this mean for the small [...]
March 27th, 2013 — content, goals, marketing, public relations, search engine
When you’re ready to start getting your feet wet in the world of corporate blogging, it is a good idea to consider whether or not your company is going to need more than one blog. There are quite a few examples of multiple blogs that work well for their companies, such as Google and Sun. [...]
Continue reading → Do You Need More Than One Corporate Blog?
February 25th, 2013 — bloggers, Buildify, employees, marketing
Creating a marketing message is a lot like building a house of cards: The building process can take a long, painstaking amount of time, however it can take mere moments to send everything tumbling. Sometimes all it takes is a single piece of thoughtless communication to completely contradict your marketing message and the effort that [...]
Continue reading → Spread your Company’s Marketing Message through Corporate Blogging
January 25th, 2013 — bloggers, Buildify, customer base, employees, goals, marketing, planning, public relations, publicity, reputation, web traffic
Corporate blogging is not the kind of thing that comes easily and generates immediate success. When it come to social media efforts like blogging, there are upsides and downsides and both must be addressed in order to adequately prepare for a new project like a corporate blog. Here are some of the challenges that corporate [...]
